Ten(10) Secrets Behind Creating Contagious, Content Contagion 10x br>
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11:26 AM (18 minutes ago) to me/you
Hi,
“Write better” isn’t particularly useful advice for anyone, especially for those of us trying to break into the SERPs.
Unfortunately, that’s the sort of advice we’re often left with as we stare blankly at our keyboards, wondering where we went wrong with our content that’s failing to connect, convert or drive traffic.
So when Moz founder and SEO wizard Rand Fishkin declared that “unique content needs to die,” upsetting the apple cart of what many marketing “gurus” were proclaiming in regard to how marketers should approach content creation, the writing community stood at attention.
The thesis of Rand’s ideology is rather straightforward, and something that marketers with less-than-stellar content strategies should ponder.
In short, marketers should stop striving to simply write “unique” content
The solution? Instead of focusing on “unique,” Rand suggests that writers strive for what he refers to as “10x content.”... Read the rest of the article here.
My thanks in advance for your time and attention.
Cheers,
João
% Jeff
PS. You may also enjoy these...
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Guest Author: Brent Barnhart is a freelance writer and content marketer. From tackling the latest buzzwords to teaching business owners how to craft more compelling content, that's contagious, he’s willing to take on just about anything involving the written word. A true wordsmith. You can reach him at his website and on Twitter.
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